Regardless of what you are selling, having a proper content marketing strategy is the key for success in the world of eCommerce. Crafting valuable and enticing content helps you build your brand and build trust with your existing and potential customers, enabling you to boost the reputation of your company and increase your sales.

Delivery robots are seen as novelties, job-killers and a gimmicky way for restaurants to reach nearby customers. The newest entrant in this logistics segment is a Swiss startup called Teleretail AG.

MikMak, the New York-based startup that is trying to make short and catchy infomercials (aptly named minimercials) the future of commerce, is launching a new feature to help retailers monetize their stories on Instagram and Snapchat.

Shopify introduced a new product at its developer conference today, which will reduce friction during online orders and simplify checkout across any stores that run on Shopify’s ecommerce platform.